![Why LiveChat Created a Second YouTube Channel [EP 003]](https://newterritory.media/wp-content/uploads/2021/08/BTU-Episode-Artwork-003-16-9_2-1080x675.png.webp)
Marcos from LiveChat explains the strategy and challenges of launching a second branded YouTube channel for LiveChat, why creating great content is only going to be more important, and the best ways to get started creating videos for your own brand.
![CartFuel’s Evergreen Content YouTube Strategy [EP 002]](https://newterritory.media/wp-content/uploads/2021/08/BTU-Episode-Artwork-002-2-16-9-1080x675.png.webp)
In this episode of Behind the Upload, Jelani from CartFuel shares his strategy for evergreen content on YouTube that drives traffic and leads for years after uploading.
In our very first episode of Behind the Upload, we speak with Tomasz Niezgoda from Surfer SEO about their video marketing strategy, their formula for thumbnails, how they use YouTube Discovery Ads, and a trick to use Surfer SEO to improve your YouTube descriptions.
Behind the Upload is a video podcast that interviews entrepreneurs and marketers about their video marketing strategies and experiences, bringing you tools, tactics, and insight you can apply to your own brand.
Learn how to create a video marketing strategy that attracts viewers, builds authority, and increases sales.