VideoBrand

VideoBrand is a digital marketing blog and YouTube channel that helps entrepreneurs learn how to use video to grow their brands. We focus on helping creators, marketers, business owners, and entrepreneurs of all shapes and sizes make better videos.

Our content includes tutorials on making videos, using YouTube as a marketing channel, and the latest news in the world of video media and marketing.

Thesis: Ending With a Bang

Jul 29, 2007 |

Two days left on the last thesis show. This is another six day double - the Director of Photography gave up his film to DP and co-write this show. To my knowledge, this is the largest thesis production ever. It's a sci-fi film with massive sets built on both...

No Communication is a Bad Thing

Jul 20, 2007 |

I'm Second Assistant Director (2AD) right now. This is my last ATL job and second to last thesis show. I wouldn't call this show a disaster...yet. The main problem is lack of communication. The UPM and I have been kept in the dark about what's going on from the...

Free Software, Cliches, and Scranton Fun – Mid-Week Coffee Break

Jul 18, 2007 |

15 Must-Have Freeware Programs for Filmmakers [Digital Filmmaking Blog] - Free is always good, and this list covers all stages of production. If the software can do what the descriptions say, this is some amazing freeware. Music Video Cliches [Coudal] - Read this....

How to Be a Boom Operator

Jul 18, 2007 |

Bring a backpack. Get the sound cart off the grip truck. Go find a quiet spot and build the boom. Stuff all the extra cables and pre-amp inside the backpack. It will make moving around a lot easier. Find craft services and chill with the Sound Mixer as you wait for...

Smashing Production Design

Jul 16, 2007 |

Just got off another three day thesis show as boom operator. The director is a big Sam Raimi fan, so Unmasked was about superheros. It was also one of the most elaborate sets I've been on. On the first day, Dr. Squid and the Electric Avenger had a showdown in a house,...

On-Set – ‘Unmasked’

Jul 15, 2007 |

Just got off another three day thesis show as boom operator. The director is a big Sam Raimi fan, so Unmasked was about superheros. It was probably one of the neatest sets I've been on. On the first day Doctor Squid and Lighting Man had a showdown in a house, with the...

Mid-Week Coffee Break for the Eleventh of July

Jul 11, 2007 |

Lighting for High Definition (HD) - Lighting for HD definitely makes life easier for experienced professionals, but I wonder if this will hurt those just starting out. Will we soon become dependent on what the monitor tells us and forget (or never learn) how to take...

I Got the Greenlight

Jul 10, 2007 | ,

I had my meeting with the Dean. I don't think it could have gone better. "I'd like to take the footage that didn't make it into the documentary and turn it into podcasts." "You know, I'm feeling in a real experimental mood. The school is trying to do all sorts of new...